Led creative direction and design for the launch of Marbull, a premium wagyu beef brand. The project encompassed full brand development—including logo design, brand guidelines, and visual identity—along with a comprehensive multi-channel marketing campaign. Deliverables included photoshoot concepting and production, marketing collateral, social media content, and website design. Collaborated closely with the client and internal teams to bring the brand vision to life.

Executed during employment with DXagency.